Editorial Strategist
Eileen Honey Strauss
Eileen Honey Strauss
Volume One
Autumn 2026
Editorial Strategist · Copywriter · Campaign Architect
I work across editorial strategy, campaign development, and copywriting, taking an idea from its first brief through every channel it needs to reach.
Experience & Credibility
Work spanning Sauce, Metagenics, fashion, healthcare, and independent brands.
Capabilities
I can shape the larger plan, write the work itself, and make sure every piece supports the next.
Clear points of view, priorities, and publishing plans built around business goals.
Content strategy · Content planning · Editorial calendars · Brand voice
One strong idea carried through every channel it needs to reach.
Campaign concepts · Social campaigns · Sales enablement · Thought leadership
Copy for the web, the product, the page, and the screen.
Website copy · Landing pages · Ecommerce copy · Product descriptions · Scripts · Ebooks
Features and articles with reporting, voice, and a clear point of view.
Long-form articles · Interview-based features · Editing
Editorial email programs that give readers a reason to open, read, and return.
Newsletters · Email campaigns
Search-informed planning without sacrificing clarity, voice, or usefulness.
SEO · AEO / AI search · Content planning
Selected Work · Featured Case Studies
N° 01 - Restaurant Growth
A national editorial campaign for Sauce, a restaurant delivery platform, that reframed delivery as a portrait of American cities rather than another round of think pieces about tickets and margins.
Read the case study →
N° 02 - Fashion Storytelling
For Mrs. Momma Bear, I turned one-off fashion editorials into a repeatable ecosystem. Every shoot fed a blog, a newsletter, a social run, and a press moment.
Read the case study →
N° 03 - Editorial Operations
How editorial strategy helped Dr Bernard Beldholm and Body Contouring Surgery Center turn complex medical information into authoritative, patient-first education across a website of hundreds of articles.
Read the case study →
N° 04 - Search & AI
A running series for Sauce exploring how AI is changing restaurant discovery, search, reviews, operations, and customer behavior, including what happens when the search engine answers the question instead of sending the customer to the restaurant.
Read the case study →Industry Experience
From restaurant technology and health to fashion, property, and professional services.
The Practice
Most writers create a piece of content. I build a connected body of work, where one article can support a newsletter, a campaign, a search plan, and a sales conversation.
Every piece should be useful on its own and stronger as part of the whole.
The centerpiece: useful, well-shaped, and written with a clear point of view.
A continuation of the idea, written for the people already paying attention.
The strongest parts of the story adapted for the right audience and format.
Related pieces that answer real questions and keep the work findable.
Founder letters, bylines, and presentations that carry the same message.
Useful versions the sales team can share with the right prospect at the right time.
Selected Writing
A selection of published work across the industries I know best.
16 pieces
10 pieces
16 pieces
1 pieces
13 pieces
7 pieces
1 pieces
4 pieces
Now Commissioning